Apple reveals iPhone 5

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Apple iPhone 5 - thinner, lighter, taller

3News NZ

Phil Schiller, senior vice president of worldwide marketing at Apple, shows off the new iPhone 5 (Reuters)

Phil Schiller, senior vice president of worldwide marketing at Apple, shows off the new iPhone 5 (Reuters)

By AP / 3 News online staff

Apple on Wednesday unveiled the iPhone 5, saying it's thinner and lighter than the previous model, even though it has a bigger screen.

Apple marketing head Phil Schiller unveiled the year's most eagerly awaited phone at an Apple event in San Francisco.

The release is expected to help Apple recapture attention and revenue after it lost the lead in smartphones to Samsung this year.

Apple shares were up US$4.42, or 0.7 percent, to $665.01 in afternoon trading.

It will go on sale in New Zealand on September 28.

As expected, the iPhone 5 screen is taller than on the iPhone 4S, making room for another row of icons.

Schiller said the screen is 18 percent thinner and 20 percent lighter because of new technology that eliminates a separate touch-sensing layer in the screen. The new phone is made entirely of glass and aluminium.

The iPhone 5 will also come with the capability to connect to the fastest new wireless data networks, both in the US and overseas. That's another feature that was widely expected.

One big change: The new iPhone is getting a new connector to attach to computers and chargers. It had been using the same one from the iPod. Schiller said the old connector has "served us well for nearly a decade, but so much has changed."

That means the new iPhone won't be compatible with old accessories, though Schiller said accessory makers are already working to update their products. Apple will sell an adapter to work with older accessories.

Also as expected, Apple is releasing a new version of its phone software, iOS 6. It will have a new mapping software, as Apple ditches the one from Google it had been using. The new software will have turn-by-turn voice navagation - a feature Google had limited to Android versions of its mapping app.

Apple said the phone's virtual assistant, Siri, will be giving the directions.

Other details: battery life on Wi-Fi is 10 hours, 3G/LTE eight hours; has an A6 processor, which Apple says is twice as fast as previous generations and uses less power; has an eight megapixel camera; is 7.6mm thick, weighs 112 grams; Retina display is 1136x 640 pixels.

Sales of Apple's iPhones are still strong. Samsung Electronics benefited from having its Galaxy S III out in the US in June, while Apple was still selling an iPhone model it released last October.

Amid expectations of a new iPhone, Amazon, Nokia and Motorola all tried to generate interest in their products last week, hoping that a head start on the buzz will translate into stronger sales.

Makers of consumer electronics also are refreshing their products for the holiday shopping season.

AP

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Comments

13/09/2012 11:03:35 p.m.

John wrote:

Does anyone know the NZ prices for iphone 5?

13/09/2012 9:30:41 p.m.

James wrote:

@ Shane ; Really really hard! Battery technology is lagging behind everything, as is heat dissapation technology. The storage thing is a moneymaking scheme by apple to make you use icloud :p

13/09/2012 6:58:00 p.m.

Lawrence D'Oliveiro wrote:

The most damning thing I can say is... ...Apple just isn't worth copying any more.

13/09/2012 1:18:02 p.m.

David wrote:

Still better than Android and its airheaded fanboys.

13/09/2012 10:32:54 a.m.

Shane wrote:

I have the iPhone 4. I'm sure if Steve was still alive this new phone would be much better. It needs better battery life and more storage. How hard is that? Anyhow I'm kinda disappointed

13/09/2012 10:28:59 a.m.

Jer wrote:

Yawn. Yesterdays news. Ironic that they stole Samsung and HTC's 4G technology too, I'm looking forward to the court case and ban of iPhone 5 in the US/Europe.

13/09/2012 9:33:16 a.m.

hmm wrote:

Look's just like a Galaxy s2 to me

13/09/2012 7:37:37 a.m.

OhDear wrote:

Samsung and HTC Patent holders of LTE are filing to stop the iP5 release in the US and UK, Careful what you wish for.