DB Breweries is bumping up the price of its booze, blaming rising costs.
From
March 5 beer and cider in bottles and cans will rise by 3 percent on
average, while tap products will rise by 1 percent, the company
announced on Tuesday.
Pre-mixed alcoholic drinks will rise by 4 percent on average.
DB's main brands are Heineken, DB Export, Tui, Monteith's, DB Draught, Tiger and Amstel.
DB
managing director Brian Blake says the "unavoidable" increases are a
direct result of escalating costs, from the procurement of raw materials
and production to packaging and distribution.
However, the company will continue to spend on marketing, he says.
A
spokeswoman for Lion, the other major drinks player in New Zealand,
says there are no plans to increase its prices at this stage.
NZN