Fonterra boss reveals profit margins on milk

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Tue, 12 Apr 2011 7:00p.m.

Fonterra boss, Andrew Ferrier

Fonterra boss, Andrew Ferrier

By 3news.co.nz staff

The chief executive of Fonterra has told Campbell Live tonight that he has “nothing to hide” revealing Fonterra’s profit margins on milk to be around 12 percent.

"All we do is run a milk price which converts the world market price to the New Zealand equivalent,” Fonterra chief executive Andrew Ferrier told Campbell Live.

Mr Ferrier said for the first time that he welcomes the Commerce Commission’s inquiry into milk prices, as long as their intentions from the inquiry are made clear.

"We will give the Commerce Commission our entire milk price data as soon as they explain to us exactly what they want,” he says.

“We have nothing to hide.”

He says Fonterra’s milk pricing document - which the commission wants - merely explains how the company sets their prices, which he says is “simple”.

"What that manual says is: take the price from the world market - and we have an open exchange which says what that price is - and then convert that, say whole milk powder, take the cost of production of that whole milk powder back off an efficient producer and then that comes to the value of raw milk at a farm gate."

Mr Ferrier says it is the distributors who set the price consumers pay in the supermarket.

"Ultimately it’s the distributors who are buying product - whether you are in a dairy or a supermarket - who will set pricing polices as they see fit.

“They buy from us and they have there own pricing policies.”

He reiterates that Fonterra is not pointing the finger at supermarkets, saying price structures are often very complex.

“I've been in business a long time, the last thing you do is try to put important customers in a difficult situation - and I won't.”

Watch the full interview with Mr Ferrier.

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Comments

06 May 2012 07:14p.m.

brendon wrote:

why such a big fuss? $5.68 is better than $7.68

17 Apr 2011 12:20p.m.

John R wrote:

I was at supermarket today, normally purchase 4 liters dairy dale milk in 1 liters plastic bags for $5.68, however now PakNSave New Plymouth increased the price to $7.12! I am a bit annoyed as I was expecting the price to hold for a year, but apparently not. They did reduce the per bag price from $2.12 to $1.78 so by speaking with forked tongue they could go ahead and claim they had actually reduced its price.

17 Apr 2011 08:57a.m.

Mike wrote:

Come now Matt.

Fonterra when they found about Sanlu contamination the blew the whistle to the Chinese Govt. When the Chinese Govt failed to act sufficiently they blew the whistle on them to the NZ govt, when the NZ govt failed to act they blew the whistle to the world. In blowing the whistle it cost Fonterra over $300 mil NZ and its NZ suppliers (ave over $30,000 each).

So because they put humanity and health above money your calling them dirty scumbags? You do realise the paragon of virtue Helen Clarke knew about it for around six weeks with the labour government, and she herself didn't consider it worth bringing into the publics eye, yet Fonterra did. Something as major as Sanlu disaster would have been on her desk within a day of Fonterra notifying the NZ govt.

Cheating milk solid tests is nothing new. In NZ in the early 80's it got around that adding some chemicals to your vat would raise your test/payout. But Fonterras predecessor stamped it out back then. The amount of contaminant allowed in NZ supplied milk (ie milk solid test raised by cheating) with no legislation was 0 parts per million while the EU which is willing to accept 10 parts per million by legislation. I'm guessing in China that someone with a little chemistry background discover they could cheat for more money. The testing wasn't like NZ where they slap farmers so hard for any infringment so farmers and maybe even processors starting adding chemicals to bump up the tests and their profits. When enough did it we had the Sanlu disaster. Fonterra put a stop to it and for doing so we had Greenpeace in the EU say they were the worst polluter in the world, just like Matt calls them dirty scumbags.

Lets face it, the EU wont put a new 0 parts per million acceptable limit on the contaminant as the EU is dirty cheating scumbags when comparing them to Fonterra. Too many in the EU benefit by cheating currently with the 10 parts/million limit and they are allowed to cheat by legislation.

16 Apr 2011 11:22a.m.

Mike wrote:

Mark and others claim that Fonterra waters its milk down.

Is this true? Is there any evidence? I somewhat doubt it. Read the label on your local Fonterra supplied milk bottle and you will find more milk solids in the product than would be if it was watered down.

Eg the 2lt 'Budget' Standard Homogenised bottle I'm reading now:
- Protein 3.3g
- Fat 3.3g
- Carbo 4.7g
----------
Total 11.3g/100 ml

Read wiki and you find the milk solids generally lower than this in milk. But wiki not a great source as its milk is on average barn housed, grain feed vs NZ where they are mostly grass feed. Milk varies from cow to cow, time of the year, what they are feed, what breed of cow so can have like +/- a considerable margin in milk solids/ltr. Fonterra pay for the non-water content which is deamed fairer than per ltr.

Yes the homogenisation process changes the product so the fat doesn't seperate so it seams less fatty, so some see this as 'watered down' but it still contains the same protein/fat/carbs. I dont know if some moisture is lost in the homogenisation process, its possible that its less water than raw milk!

Fonterra price off world prices. They have higher value products, and lower value. If Fonterra priced off their highest the price products they would charge a higher current price. Fonterra is also moving its product mix slowly to more processed and higher value product mix which is one reason the turnover of Fonterra has grown so much. Over time the price will continue to rise as the average price Fonterra earns per tonne rises with added value/margin of further processing - even if the bulk plain milk prices remain steady! Unlike most NZ business, Fonterra is also adapting and changing which is needed in any good business. Remember that Fonterra pays its farmers/suppliers its price/kg of milk solids using the same world prices. If they choose a too high value product mix of world prices as claimed they would be insolvent.

16 Apr 2011 03:54a.m.

Matt wrote:

Last time John Campbell interviewed the Fonterra CEO and asked why they knew about the contaminated baby milk for 3 months prior to making this information public. Fonterra's response was that it would have made it harder to recall the product effectively, clearly a nonsensical load of rubbish, and John Campbell went onto the next question as if that were a legitimate answer. Now we have the guy toting 'rough' figures that could just as easily be any number other than 13%, and John Campbell has again been fooled into thinking this answer is legitimate. Dirty scumbags.

15 Apr 2011 07:45a.m.

Mark wrote:

Fonterra might be making a fair profit per litre bought from the farmer but how much water is added during processing? Tried drinking Cow & Gate? It might as well come straight from the tap. The increase in volume and profit by the time the product is bottled could be considerable while the touted percentages stay the same.

14 Apr 2011 08:25p.m.

Zoe wrote:

In relation to the buying milk from the farms gate bit of the price of milk story! Ever heard of Brucellosis? My brother contracted this incurable disease(it's not constant but reoccurs when the immune system is low) from drinking unpasteurised milk from a friends farm as a child. Ii think they pasteurise it for a reason. My brother was 11 when diagnosed, he is 33 now and regularly has to go on a coarse of steroids to combat night sweats, insomnia, weight loss, depression and some other lovely symptoms. I don't like the price of dairy products but like petrol we simply have to pay for it.

14 Apr 2011 07:31p.m.

Jamie wrote:

Who is REALLY mking the money out of milk? Consider this: The farmer sells the milk to Fonterra and as a business man/woman pays the government GST. Fonterra process the milk and then onsells it to the supermarkets....and pay the government GST. The supermarkets then sell it to us...and yes that's right pay GST. Add another link into the chain when Fonterra sell it to Goodman Fielder and there's another whack of GST. All of this is of course factored into the onsell price. So...who is REALLY making the money out of milk (or us?)

14 Apr 2011 07:29p.m.

Conway King wrote:

Im actually amazed people are paying upto $5 for 2Lt of milk.

The Springs Rd dairy in Hornby Ch-Ch around the cnr from my house sells their Klondyke 2Ltr for $2.90.

most people in this area buy milk from the dairy as it is actually 50-80c cheaper than going to the supermarkets, which is suprising coz I thought it would have been cheaper, considering supermarkets but in bulk.

our dairy is cheaper than Pak n Save, this has always been the case and is not a recent initiative by the dairy.

14 Apr 2011 09:31a.m.

Mike wrote:

I think someone is putting his own 'world view' onto Fonterra.

Generally the biggest racists are those that yell 'racism'. The biggest thieves are those that yell 'thieves'. If your looking to screw the world, then you see the world trying to screw you everywhere. Look at the politicians when they fling accusations about and you see exactly what types of people they are.

Fonterra is audited more thoughly than about any organisation in NZ and are not thieves. So on the basis of no evidence and discrimatory bigotry John H calls Fonterra and all 'big business' thieves.

No one in NZ can't afford to buy milk. We have all the complaining but its tripe. We do have a lax attitude to schooling which over the years has gotten worse. This means we have people leaving school who cant add 1+1. The result of this is we have people who can't budget. If you can't budget then the price of milk is irrelivant to affordability.

NZ is soft. Today if your a beneficary you can afford sky TV, if your not your more likely to not have enough to cover sky TV. The cost of living has shifted from home/food to non-essentials like a 42" plasma, sky TV, alcohol, smokes, pot, P ... and we have too many consuming too much food to obessity.

Inabilty to budget is not inability to afford. Anyone in NZ that has enough maths ability to budget can afford milk reguardless of their income. Milk not on a budget is different from not able to afford milk either.

John H is unaffected by any increase in milk prices as he doesn't buy any. But he complains anyway. The price of milk is cheaper today than when it was last price regulated (adjusted by cpi), if you shop around. We weren't complaining about the price then, we shouldn't complain about it now.