It is said a picture is worth a thousand words, so a well-constructed photo opportunity can be worth more to a political party than metres of column inches.
This morning saw one of the most ambitious staged during the campaign so far – where if things went wrong, someone could lose an arm.
Green Party co-leader Russel Norman and MP Gareth Hughes took the plunge at Kelly Tarltons to raise awareness about the unsustainable practice of shark finning.
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