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Hell Pizza's new billboards mock Jesus

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Hell Pizza's new billboards mock Jesus

3News NZ

Hell is well-known for its advertising stunts

Hell is well-known for its advertising stunts

By Dan Satherley

Hell Pizza's new billboards, comparing its new hot cross buns range to Jesus, has predictably outraged some Christians.

The buns, emblazoned with a five-pointed star commonly associated with Satanism and the occult, are accompanied by the slogan: "For a limited time. A bit like Jesus."

Jesus was crucified when he was in his early 30s.

"It's disrespectful to what a lot of people hold very dear," Anglican Church media officer Lloyd Ashton told the New Zealand Herald.

"The ad is another example of already over-remunerated ad people getting paid more to churn out 'risque' ads.

"They've dared here to take a clumsy poke at something that numbers of people hold sacred."

Hell Pizza dismissed the criticism, saying any debate their marketing department has cooked up is "good".

"I do not see how it could possibly be disrespectful to anyone's religion," says director Warren Powell.

"First of all, we're acknowledging that Jesus Christ may have been on Earth for a limited time. We may bring them back next year, and everyone's saying that Jesus Christ is coming back one day."

Complaints have been laid with the Advertising Standards Authority, but could take 25 days to be processed – by which point Easter will be over.

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Comments

21/07/2012 3:22:37 p.m.

Sina wrote:

funny how 'Jesus heals Cancer' can offend so many people but this takes a longer process in getting rid of then that billboard. SHAME ON YOU

4/03/2012 7:36:16 p.m.

shamus wrote:

well its is pretty funny but i suppose its kinda sad. im not religious but i do like jesus and some of the things he stands for. Feijoa! :D

23/06/2011 2:05:21 p.m.

the1gypsyqueen wrote:

turn the hot crossed bun round and all is good.

23/06/2011 9:11:07 a.m.

luvnJesus wrote:

I love Him,that is why i find this offensive,and isn't it wonderful that even though they mock Him,He still loves them.Pure,beautiful love.Nothing compares to Him.Thank-you Jesus for saving me,and showing me your pure love.May their hearts be softened,and their eyes opened to see the Truth.

16/05/2011 6:56:01 p.m.

neshnii wrote:

ii find diis funii :D

4/05/2011 10:59:15 a.m.

Michael wrote:

Many things have 2 sides of the same coin. Likewise, there is place called Heaven and a place called hell. Those who believe in Jesus Chrsit as their Lord and Saviour will go to heaven and those who deny, mock and blasphemy Jesus will rot in satan's hell for eternity. The enemies of God will be destroyed forever unless they repent of their wickedness.Christian-Jesus teachings are purely based on LOVE, PEACE, MERCY,HOPE,FORGIVENESS, etc. Jesus taught us how to love and forgive those who persecute us for they don't know what they are doing. Other eligions probably teach the contrary. Tooth for tooth, eye for an eye(Moses'old testament law) before Jesus' new testament teaching which fulfilled that law. To those from the Hell side of life, let me remind you - I'm not surprised at all coz you simply fulfilling the bible prophecy - in the last days, people will be haters and mockers of God and lovers of themselves, promoting hell's agenda. One fine day, you will stand before of the creations and give an account of what you are doing today. I pray my Jesus will have mercy on you for what you are doing to destroy his kingdom. Remember, the the kingdon of God is here to stay no matter how hard you try to eliminate it because it is an eternal kingdom built on the rock of ages called Jesus Christ, son of the Living God of Heaven. His kingdom will NEVER pas away.You believe it or not, you make the decision. I'm a die hard for Jesus forever. God have mercy on the blasphemers!!

2/05/2011 1:14:20 p.m.

Dragonfly wrote:

I love it! Look at all these comments from people who worship something they can't prove exist! Get over yourself holier than thou idiots! Move on, get ready for your make believe rapture or drink some koolaide! Bunch of nutcases!

2/05/2011 8:30:13 a.m.

Tenebrae wrote:

This actually amuses me, seeing as how you have the God fearing community who belittles any religion other than their own on a regular basis...and petitions against any organization who, minding their own business at that, is anything deviant of a God fearing religion. Yet...when they get belittled, oh my my...do they get butt hurt.

28/04/2011 8:34:12 p.m.

Cathy wrote:

Cheap shot you VERY Brave people! I find your billboard blatantly offensive and disgusting to say the least, I can't support your shop and neither do any of my friends - Cannot think of one good reason anyone would call their business "Hell" - absolutely shocking! It says a lot about your character and not sure what you're trying to achieve when you come up with stuff like this. May God have mercy on you. God Bless. PS Come out for a night of fun with some Christians to the Greg Laurie Auckland Harvest Event at Vector. You may be surprised and very fulfilled as you are obviously lacking something HUGE in your lives! You are ridiculing MY GOD and it sickens and upsets me!

24/04/2011 3:38:03 p.m.

D. Bush wrote:

I want some hot crossed buns....