How much do you pay for your coffee?

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How much do you pay for your coffee?

3News NZ

The price of a cup of coffee in a cafe hasn't changed despite the cost of beans on the international market falling

The price of a cup of coffee in a cafe hasn't changed despite the cost of beans on the international market falling

The economics of coffee is a complex thing. The price of beans has fallen dramatically internationally - as much as 50% - and yet you're not paying any less for your morning fix.

Why not?

Is it time to start negotiating with your barista? We went to find out what happens when you do.

Watch the video to see Natasha Utting’s report.

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Comments

21/07/2012 8:41:40 a.m.

Rob wrote:

My comment stems from a position as a specialty coffee consumer in New Zealand and working with coffee farmers in developing countries. BOTH the farmer and consumer losses. The farmers price has dramiticlly lowered over the past year. Food and petrol costs in developing countries have doubled in most cases over the past year. The retail price has not lowered. Thus who is making the profit inside the supply chain then? GREED!

14/07/2012 8:44:01 a.m.

Judie & Bob Crane wrote:

We think your story is right-on! Why can't the Miss Universe-New Zealand pageant come to the same conclusion...The only person with a clean record that should win Miss New Zealand is, Jennifer Lambly!!

13/07/2012 2:24:33 p.m.

Fairtrade ANZ (Angus Coull) wrote:

There is a very good way to get a reduction on your takeaway coffee - and at the same time help conserve the environment and ensure a better life for the growers of the coffee beans. Choosing to buy a Fairtrade coffee with the distinctive green and blue label is your guarantee that the farmer in a developing country has been paid a fair price - and some extra cash to invest in community projects. NZ's biggest 100% Fairtrade coffee chain Wild Bean Cafe give a 50 cents discount if you use one of their thermo mugs. Other cafes offer similar discounts such as Wellington’s Celcius Café who give a 40 cent sweetener if you take in any cup, such as the NZ made Ideal Cup. Wouldn't it be great to reduce the 180 million paper cups we chuck in to landfill by investing in a reusable cup as well as saving. The cost of the cup would soon be taken care of with the discounts.

12/07/2012 9:35:54 p.m.

Mike wrote:

If your to lazy to make your own coffee you deserve to be ripped off to be honest.