Lamb becomes affordable again

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Lamb becomes affordable again

3News NZ

The price of lamb has come down

The price of lamb has come down

By Dan Parker

Lamb is returning to the Kiwi dinner table, after a series of substantial price drops. It's bad news for farmers, but good news for consumers.

From the paddock to meat-pack and almost everywhere in between, the price of lamb has dropped by a third in two years.

It's a big financial hit for farmers like Rob Lawson.

“I guess that's farming - there are ups and downs.”

International markets dictate those ups and downs because 92 percent our lamb is exported, says Beef + Lamb executive director Rob Davison.

“Europe's in recession which really translates to the wholesale price for lamb is down from where it was. And that's really a reflection of overall a weaker demand.”

Shoppers are benefiting though - some supermarkets have been selling lamb for as little as $10 a kilo.

“Lamb was too expensive so it's good,” one pleased shopper says.

Shopper Merenia Gray is making the most of it.

“We have had it twice this week already.”

Fast food chain McDonalds says it's not taking advantage of the low prices, but managing director Patrick Wilson says they are preparing to offer its first lamb burger on Wednesday.

“We've actually been planning this for a couple of years, lamb is a great New Zealand staple and we see an opportunity there to stay relevant.”

The new burger is the final realisation of former Trade Minister Mike Moore's desire in the 1980s to see processed lamb sold mainstream.

The idea of Mr Moore pushing lamb burgers was once the source of great amusement for his political nemesis, the late Sir Robert Muldoon, who mercilessly ribbed him about it.

But it appears Mr Moore has had the last laugh.

3 News

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Comments

22/08/2012 1:18:53 p.m.

Greg wrote:

Thank god National are keeping wages rises at inflation level or below, it just increases the price of everything, bl$$dy greedy workers. Just imagine the cost of the basics if we were keeping up wqith Australia. Great job John n Bill, keep up the good work.

19/08/2012 5:45:50 p.m.

Dmitry wrote:

I'll refrase it: "Animal Baby Kill Becomes Affordable Again!" Great news. Take the childen to Macca's, those lamb burgers may come with plastic toys of cute cuddly lambs, so that children can learn early the necessity of switching off any feelings of empathy or compassion, when sitting down to dinner. "He may be cute, but he's cuter on my plate. Perhaps daddy can take me huntin..."

15/08/2012 3:20:37 a.m.

Willard Mubvumbi wrote:

@David, what do you mean by sociological neurosis?

13/08/2012 10:31:00 p.m.

david wrote:

people should eat only little meat today its frank-en meat designed by a scientist not nature .when i scientist can make planets life etc like nature does i will listen to them . no wonder people are so sick to day in the body and mind its all this hybrid and franken- ken food you eat .they make a bigger brighter apple but its no ware near as good for you as natures original .see then this food becomes your brains and body .

12/08/2012 8:07:33 a.m.

Mike wrote:

Working for families will be topping up farmers incomes very soon.

You do know that farmers are rich right? Labour believes revenue=profit, that money grows on trees, the tooth fairy, Taniwhas, and bully-boys strongarm tactics so long as it is done by Labour or its supporters!

For hours worked, farmers are some of the lowest paid in NZ. The Greens insist on Fair-Trade for our imports, but dont want it for our own farmers. The Greens are even against recycling. Take their protests against using plant waste as stock feed.

11/08/2012 5:30:14 p.m.

Chris wrote:

Poor farmers, not gunna be able to afford the latest John Deere tractor and hilux ute next year

11/08/2012 5:10:01 p.m.

cyril wrote:

@fenix you are dead right there they are ripping us off. I can save 25% to 30% by going to invercargill. Mind you its a small town supermarket with only dairys for competition.

11/08/2012 4:08:29 p.m.

Aaron wrote:

Oh yea, you shell out a few dollars while animals not really that different from your pets of ourselves even pay with their lives Um yea that's great news

10/08/2012 10:49:08 p.m.

Katrina wrote:

About time. Neck chops to make an irish stew used to be dirt cheap but yesterday they were $8 for 4 small ones. We used to buy 12 for that price.
I can not remember the last time I ate lamb, which is smazing considering the amount of sheep in NZ

10/08/2012 10:15:04 p.m.

Fenix wrote:

Lol Cyril, thats some big mark up you have there man.