Law firm takes DB on over Radler trademark

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Thu, 30 Apr 2009 12:00a.m.

Ceri Wells from law firm James and Wells

Ceri Wells from law firm James and Wells

Radler is a style of beer, common in Germany and Austria, but consumed throughout Europe.

Green Man,a small brewery in Dunedin, made a radler in the European style, however DB objected, as they already had a radler through their Monteith's label and trademarked the Radler name in 2003.

Green Man changed their Radler to Cyclist, which is what Radler means in German. But how can DB trademark a beer style as a brand name?

Radler, like pilsner or lager, is not a registered trademark anywhere else in the world. And now a law firm specialising in intellectual property has decided to take DB on.

Ceri Wells from James and Wells spoke to Campbell Live about the situation.

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Comments

30 Apr 2009 10:15p.m.

Angela wrote:

You think that's good, I've just heard Watties Heinz is trying to trademark "Farmers Market"!!