'No Safety Helmut' is a photographic tribute to the late and legendary German born fashion photographer Helmut Newton.
Photographers from New Zealand and Australia were given the task of recreating a famous Helmut Newton image.
And tonight they were auctioned off. But the photos were not taken by the legendary man himself. 10 Kiwi and Aussie photographers looked through the lens of Helmut Newton to create the tribute images.
“When we approached all the photographers we found out pretty quickly that he was like everyone's favourite photographer and he's influenced everyone in some way,” says Marc Moore, from The Stolen Girlfriends Club.
The German born fashion photographer, who fought against the Nazis for Australia during the Second World War, was known for his nude studies of women.
His style was marked by erotic, stylised scenes, often with sado-masochistic themes.
In the 60's 70's and 80's his bolder and often aggressive images were at the forefront of fashion photography, appearing in Harper's Bazaar and Vogue.
An auction of the photos is underway in Auckland tonight. All the proceeds will go to the New Zealand Aids Foundation.