Scottish designer gears up for London Fashion Week

Mon, 30 Nov 2009 9:27a.m.

Jonathan Saunders can't wait to show his Autumn/Winter 2010 in London in February.

The Scottish fashion designer - who is based in the British capital city - is excited about exhibiting his upcoming collection next year because he "loved" London fashion week in September so much.

He said: "I'm going to show in London again in February; I just loved showing here in September. It's much easier than New York because I'm still based in London, and I always will be."

Although he couldn't live in the US, Jonathan is adamant he will return to New York to show his range later in the year to help boost sales.

He explained: "I will go back to show in New York next autumn. It's just such a huge country - and nationwide stores like Saks and Barney's give you such huge reach. It's good for a business."

The trendsetter - whose celebrity fans include Thandie Newton and Sienna Miller - has also described the closeness between the new British designers.

He told Vogue.com: "Chris Kane is amazing at what he does. He and I came to London and set up our businesses without the financial support from our parents that some designers have. We all come to what we do with a love to fashion. Richard Nicoll was in my class at university, Chris was two years below, Louise Gray I've known since we were in Scotland. We all support each other."

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