Voting on face value

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Sun, 20 Nov 2011 8:24p.m.

It’s a presidential-style campaign – a rock star Prime Minister versus a pretender given virtually no hope.

But, as we’ve seen, even an innocuous cup of tea can brew into a political storm.

That’s when the strategies, the tricks of the trade, are exposed.

60 Minutes reporter, Paula Penfold has been finding out how the parties try to portray their leaders in the right light. And how their looks, their character flaws, could decide the election.

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Comments

20 Nov 2011 11:19p.m.

mooloo man wrote:

I don't vote for the man because the man is nothing ,it's the policies that count and I will be voting for labour policies. after 3 years kids are suffering and people are even looking poorer in the streets. national have done a lot of harm.

20 Nov 2011 09:09p.m.

Chris wrote:

"But, as we’ve seen, even an innocuous cup of tea can brew into a political storm".

Yea - a political storm made by the media.

Journalism in NZ reached a low point during the past week.