By David Farrier
The launch of the iPhone 4 in New Zealand went off with confusion at mission control.
Customers had to wait even longer than expected for the doors to open, and a chance to buy a phone with the most publicised reception problem in the world.
The latest Apple - OK yes it's tempting, but really is it worth queuing up for?
Some Auckland Apple fans had been waiting for two and a half hour wait because instead of going on sale at 9am, the phones went on sale at midday.
Why? No one knows.
3 News contacted Vodafone, they said no comment, talk to Apple.
3 News contacted Apple, they said no comment, talk to Vodafone.
Twitter was abuzz with anger and featured comments like: "It's just stupid all round really. Corporate bullshit of the highest order."
Regardless, the cult of Apple prevailed..
“It’s just better - better screen, camera faster,” says Carlos Butcher after getting his hands on one of the new gadgets.
Those that lined up could only get an iPhone 4 on a 24 month plan.
3 News understands it will be available on Apple's website tonight, contract free.
3 News